Due to factors such as Covid-19 induced social distancing measures, it’s been decided by Motorcycle Live organisers to cancel the UK’s showpiece two wheel exhibition event.
Alongside showcasing eagerly anticipated new bike models, the week long event also prominently features International Road Racing with team/rider announcements, meeting sponsorship news and the chance for pure road racing fans to get close to various iconic machines raced on the fabled, mythical Mountain Course.
For 2020 though this won’t be happening and all the reasons including the aforementioned for this, are showcased in a statement issued today by Motorcycle Live Managing Director Finlay McAllan.
The statement reads as follows:
“Motorcycle Live is all about audience interaction, meeting with friends, climbing onto all the latest machines and trying on the all latest gear. Many of us use it as an annual pilgrimage to meet with friends and family and enjoy a great day out together. And it’s not just the public who join us each day – we, alongside our industry colleagues – look forward to the event every year too.
Therefore, as you can imagine, the decision to postpone this year’s show has not been taken lightly. Our concern for the safety of our visitors, exhibitors and industry colleagues is at the heart of this decision.
As with any hard decision, we looked at it with a number of different perspectives and factored in various scenarios and restrictions that could be imposed.
Running an event like Motorcycle Live under the COVID-19 related restrictions – such as adhering to social distancing requirements, restricting attendance numbers and dictating the direction of people around the hall – all ultimately would have impacted negatively on the experience of those attending and therefore the very essence of the show.
The whole of the Motorcycle Live team is extremely disappointed – as we’re sure that you are too – but rest assured we will continue working behind the scenes to deliver you a fantastic show in 2021. In the meantime, stay safe and look after each other.”
Words by Stevie Rial, statement by Finlay McAllan