By Pre-TT Classic Road Races, Southern 100 host venue, the esteemed, much loved Billown course, has a new official name for 2025 meetings, Motor Isle Billown Course, with Chris Beauman’s company replacing Colas as title course sponsors.
Synonymous with the Sidecars scene, courtesy of his 3 Wheeling project, Motor Isle (previously known as Beaumanx Productions) founder, all round great roads scene backer Beauman, stated:
“It’s a huge honour for Motor Isle to become the title sponsor of the Billown Course, a course with such a rich heritage in real road racing.
Our passion has always been to celebrate and promote motorsport, and this partnership allows us to do exactly that while strengthening our commitment to the Southern 100.
The 3 Wheeling brand has been deeply connected to Sidecar racing for years, and 2 Wheeling Classics has given classic motorcycle fans a new platform to enjoy their sport.
Bringing everything together under the Motor Isle name is an exciting step forward. We look forward to supporting the Southern 100 and working with George and the team to showcase the Billown Course in all its glory.”
George Peach, the Southern 100 Racing Chairman, added:
“It is great news that we can announce the name of the new sponsor for the Billown Course, following the departure of our previous sponsor (Colas) last year. Their acquisition meant and end to the involvement with the event, leaving an opportunity for a new partnership.
Chris Beauman is no stranger to our events, particularly in the Sidecar races, where, under the 3 Wheeling media banner, he and his company have sponsored the two Sidecar races in the Blackford’s Pre-TT Classic Road Races since 2022.
They have also supported the two Sidecar races at the Isle of Man Steam Packet Company Southern 100 Road Races by providing additional media coverage through their extensive social media channels.
With the course new carrying the distinctive Motor Isle branding, their presence will be even more visible. As Chris and his Production Manager, Ben Dalglish, develop new aspects of the Motor Isle brand, we look forward to seeing how their involvement enhances the event.”
Quick reminder to those not already aware, the Pre-TT Classic meet commences from the 23rd-25th of May whilst the ‘Friendly Races’ the 70th Anniversary Southern 100, takes place in early July (7th-10th).
Quotes courtesy of the Southern 100 Media team
Photo credit: Callum Stacey – CJS Photography
Words by Stevie Rial #dontletfearcontrolyou
