Road Racing News

Michelin Back On Board With Oliver’s Mount

Leading tyre manufacturer Michelin is back on board, as an official sponsor of all Oliver’s Mount meetings in 2017.

It’s great to see brands like Michelin, reaffirming their backing of England’s only pure road racing circuit.

The iconic brand who back many riders including third place finisher in last years Newcomers A Manx GP, Wayne Humble, are delighted to continue their fruitful partnership with Oliver’s Mount.

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Michelin, Marketing Manager, James Dimmock said:

“Michelin’s partnership with a circuit like this makes perfect sense. Oliver’s Mount has a proud racing heritage, but it has its sights set firmly on the future, very much like Michelin itself.

We very much enjoyed working with Oliver’s Mount last year and we are looking forward to continuing that in 2017.”

Scott Beaumont, Oliver’s Mount Marketing Director, added:

“2016 was an amazing year for Oliver’s Mount with huge crowds and fantastic TV and media coverage.

With the support of Michelin, we feel that our growth can continue as we take the sport of road racing and the venue of Oliver’s Mount to an even bigger audience this year..

It really is fantastic news that Michelin will continue to support us and we hope that this partnership will continue to grow over the coming years.”

Words by Stevie Rial

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